Helm is the interest media platform, and live social shopping is how businesses sell on it. Apply once, get approved, and put your products in front of families and fans who chose to follow you. Buy-now checkout runs on Stripe, and there are no ads and no data sales competing for your customers' attention.
On Helm your business is a neighbor, not an ad. Here is what that gets you.
No ads and no data sales means no algorithm auctioning your customers to the highest bidder. The people who follow your business profile are yours to reach, every time.
List a catalog with variants and inventory, take buy-now orders through Stripe Connect with Stripe Tax handling sales tax, and manage orders and shipments in one place.
Every seller is vetted, and kid and teen purchases wait for a parent's spend approval. Families shop here with confidence, which is good for the businesses they buy from.
A Helm business profile is your home base: your story, your posts, your Lives, and your shop, all under one roof. And because one profile links every one of your other platforms, customers who find you on Helm can find you everywhere else too.
Post short video, photos, and more to stay in front of the people who chose to follow you, then send them to your catalog when it's time to sell.
Apply and get approved as a seller, a real vetting step that keeps Helm's shop trustworthy. Then build your product catalog with variants and inventory, and take buy-now orders through Stripe Connect while Stripe Tax calculates sales tax automatically.
Orders and shipments live in one dashboard, so you always know what to pack and what's in transit. Selling to a family? Kid and teen purchases route to a parent for spend approval before they go through. Already on Shopify? Connect your store and your catalog, prices, inventory and orders stay in sync both ways.
Already selling on Shopify? Connect your store in a single click and your products, prices, images and inventory import straight into your Helm storefront — while Shopify stays your source of truth.
It's two-way: edits and stock updates flow automatically in both directions, and orders placed on Helm create orders in your Shopify admin so you fulfill from your normal workflow.
This one is in development, not live yet. The plan: Helm creators feature your products to their own audiences and earn a share of the sales they drive. You get warm introductions from voices people already trust, they get paid for the sales they bring you, and everyone can see the terms. We will say so here the day it ships.
No fake metrics, no bought reach. Just your products in the hands of creators whose communities actually match your customers, because Helm's feed runs on interests, not ads.
NovaFeatured: Compass HoodieActive
AtlasFeatured: Anchor Enamel PinActive
SageFeatured: Wayfinder TeeInvited
JasperRequested to feature your catalogReviewPin a product mid-stream and the full product card goes to every viewer watching, with the price and a buy button, like the one below. You can hold two pins at once. Helm Live gives your business the rest of the room too: real-time chat, gifts, moderators and stream goals.
Harbor Goods Co.❤ 3.2kFollowingCreate your business profile and apply to sell. Every Helm seller is vetted first, that's how the shop stays family-safe and scam-free.
Once approved, connect payouts with Stripe Connect and list products with variants, photos, and inventory. Stripe Tax handles sales tax at checkout.
Take buy-now orders and manage shipments in-app, and pin products inside a Live so shoppers can buy without leaving the stream. Creator commission is in development.
Running campaigns instead of a catalog? See how brands work with Helm creators.
Explore Brands →See live social shopping from the shopper's side, from catalog to checkout.
Visit the Shop →Go live from your browser or OBS with real-time chat, gifts, and pinned products.
Explore Live →Meet the creators who will feature your products when creator commission ships.
Meet Creators →Create your free business account, apply to sell, and grow with live social shopping on the interest media platform. No ads, no data sales, no rented audience.