Helm for Brands

Reach real communities through creators.

Helm is the first interest media platform, social media people actually own. Partner with creators your customers already trust, get your products featured in their posts and on Live with buy-now checkout, and reach interest-matched, family-safe audiences. No ads to buy. No data for sale. Just people, on purpose.

Helm creators Nova and Sage going live together
Why brands choose Helm

Creator marketing that actually fits.

On Helm, brands don't buy ad slots. They partner with creators inside communities built around what people love.

🤝

Find and partner with creators

Browse creator profiles, one profile that links every platform they're on, and partner directly with the ones who fit your brand.

🛍️

Live Social Shopping

Creators feature your products in posts and on Live. Fans buy on the spot with buy-now checkout powered by Stripe, and creators earn commission.

🎯

Interest-matched reach

Helm's feed is built on a 37-interest taxonomy people choose for themselves, so your products show up in communities that opted into the topic.

🛡️

Brand-safe by design

Real moderation, community guidelines, and family-safe defaults, and Helm never sells user data. Your brand stays in good company.

Find & partner

Know exactly who carries your brand.

Every Helm creator has one profile that links every other platform they're on, shows the content they actually make, video, photos, Stash, podcasts, and carries their weekly league standing earned through real fan support. Pick partners the way your customers do: by watching them.

  • One creator profile links every platform they're on
  • Weekly Leagues reflect real fan support, not vanity metrics
  • Partner directly with creators who fit your brand
Sign up free
Sage
@sage · Creator
214Posts
48.2kFollowers
310Following
Sapphire Fleet · 1.8M 💎 this week
Sapphire Fleet · 1.8M / 3.5M 💎 to Diamond Armada
Filmmaker + storyteller. New drops every week.
POSTSSTASHPODCASTS
Live Social Shopping

Your products, live.

Creators feature your products in their posts and on Live, where fans are already watching and chatting. Buy-now checkout runs on Stripe Connect with Stripe Tax handling sales tax, and creators earn commission on what they sell, so the people recommending your products are invested in doing it well.

Family spend-approval means kid and teen purchases wait for a parent's OK. Safe for their family, safe for your brand. Rolling out In-stream product pinning, so fans can buy without leaving the Live.

  • Buy-now checkout via Stripe Connect + Stripe Tax
  • Commission-based, creators earn on every sale
  • Family spend-approval on kid and teen purchases
Sign up free
Nova & Sage 12.4kFollowing
👁 1,824 watching
🛍️ Pinned product
Pip just grabbed the navy one ⚓
Atlas restock! there it is
Nova tap the pin to check out 👇
Compass Hoodie · Navy$42.00 · 8 leftBuy now
Say something…🎁🛍️
Interest media

Audiences that chose the topic.

Every Helm member picks their interests from a 37-interest taxonomy, and the feed follows what they love. When a creator features your product, it lands in communities that opted in, on a platform that is family-safe by design, with real moderation and no data sales.

🧭

37 interests, self-chosen

People tell Helm what they love, and the feed listens. Your creator partners reach communities built around the topics your products belong to.

👪

Family-safe by design

Moderation, community guidelines, parental controls, and COPPA-safe Kids and Teens accounts keep the whole platform a place brands are proud to show up in.

🔒

No ads, no data sales

Helm never sells user data and shows no ads. Brands earn attention the honest way, through creators people already trust.

How it works

Three steps to your first partnership.

1

Create your brand account

Sign up free and set up your brand profile, one profile that also links every other platform you're on.

2

Find your creators

Explore interest communities and creator profiles, then partner directly with the creators your customers already watch.

3

Sell where fans watch

Fans buy now with Stripe checkout. Creator commission, so a creator who features your products earns a share of the sales they drive, is in development.

Brand questions

Good to know.

What is interest media?
Interest media is social media organized around what people love instead of who they know. On Helm, every member picks from a 37-interest taxonomy and the feed follows what they chose, so brands reach communities that opted into the topic, through creators those communities already trust.
What is live social shopping on Helm?
Live social shopping lets creators feature products while streaming live. Fans watch, chat, and buy on the spot with buy-now checkout powered by Stripe Connect and Stripe Tax, In-stream product pinning during a Live, and creator commission on the sales a creator drives, are both in development.
What makes Helm brand-safe?
Helm is family-safe by design: real moderation, community guidelines, parental controls, COPPA-safe Kids and Teens accounts, and family spend-approval on kid and teen purchases. Helm shows no ads and never sells user data.
Does Helm sell ads?
No. Helm has no ad marketplace and no data sales. Brands reach people through creator partnerships and Live Social Shopping, recommendations from humans their fans actually trust, inside communities that chose the topic.
Keep exploring

More of Helm to explore.

🏢

Business

Local shops and services get their own home on Helm too.

For business →
🛍️

Shop

See how Live Social Shopping works for sellers and shoppers.

Explore Shop →
🔴

Live

Real-time streams with chat, gifts, goals, and Leagues.

Explore Live →
🎤

Creators

Meet the people who bring your products to their communities.

For creators →
Own your place online

Meet your customers where they belong.

Create your free brand account, find the creators your customers already trust, and let Live Social Shopping do the talking.